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World
Class
Direct-to-Consumer
Sales.
Directness assists major brands to listen, market and sell directly to consumers.
We provide services to:
- Define internet sales strategy for large enterprises
- Manage projects that deliver fantastic consumer experiences
- Measure Customer Experience and make "Voice of Customer" drive business improvements with our product CustomerGauge
The Directness Philosophy: We believe great brands need a strong connection with their consumers.
Today,
direct
consumer selling has become a natural extension of the brand
experience. By selling directly to consumers, brands can use
the metrics of Sales Results, Satisfaction Scores and Customer Feedback
to gauge success of marketing and operations. And by fully embracing
this direct face to consumers, departments can have a new focus, which
in turn can drive management change across the whole organisation.
Learn more about what we do:
Strategy | Projects | Customer Experience
For latest
Directness news and opinions, see our blog: "In
search of Customerness"
(c) Directness 2007
(c) Directness 2007